During Game 1 of the NBA Finals, LeBron James left the game late in the fourth quarter due to severe cramps. With the air-conditioning system in San Antonio broken, the temperature inside the AT&T Center was borderline unbearable. Although he didn’t directly reference James or his cramps, Kobe Bryant took advantage of the situation to back his sponsor, BODYARMOR.
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In response to Thursday night’s events, Bryant took to his Instagram and promoted the drink he invested in. Instead of being forced to drink whatever the league requires, Bryant believes players should be able to use whatever they wish. BODYARMOR prides itself as being the athlete’s drink and boasts an All-Star lineup of endorsers across multiple sports.
While Bryant continues to prepare himself for life after basketball through his business investments, the Lakers continue to figure out how they want to build the team for Bryant’s final years and the period after his retirement. With the team struggling in recent years, the Miami Heat have overtaken the Lakers as the NBA’s most popular team among fans according to an ESPN poll.
Lakers Nation News
Kobe Bryant Says Players Should ‘Not Be Forced To Drink League Sponsors’
Miami Heat Surpass Lakers As NBA’s Most Popular Team In ESPN Poll
Lakers Head Coaching Odds: Sportsbook List Scott, Hollins As Favorites
Kareem Abdul-Jabbar Names Tim Duncan As His Favorite Current Player
VIDEO: Magic Johnson Recalls Learning Of Lakers Intentions To Draft Kobe
Lakers Nation Roundtable: Which Power Forward Should The Lakers Draft?
Lakers News
Heat Overtake Lakers In ESPN Poll – ESPN LA
Smush Parker Says Kobe Bryant Refused To Talk To Him – LA Times
Kareem Abdul-Jabbar Tabs Tim Duncan As His Favorite Current NBA Player – LA Daily News
Max On Felger & Mazz: Celtics Never Turned Up Heat On Lakers In 1984 – CBS Boston
Leuzinger Alum Jerry Evans Jr. Makes Most Of Lakers Workout – FOX Sports West
NBA News
Spurs: AC Back Up And Running – ESPN
LeBron James, Erik Spoelstra Talk ‘Cramp-Gate’, Recovery And Game 2 Adjustments – Bleacher Report
Gatorade Apologizes To LeBron James, Who Doesn’t Sound Ready To Accept – Pro Basketball Talk
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Reports: Jazz To Hire Hawks Assistant Quin Snyder As Coach – Sports Illustrated
Sources: 7-Foot-3 Prospect To Travel To U.S. To Work Out For NBA Teams – Yahoo! Sports
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