Lakers News: Jay-Z Supports Lonzo Ball’s Big Baller Brand By Purchasing Three Pairs Of ZO2s
Lonzo-ball-shoes
Dann Gilbuena – Lakers Nation

Los Angeles Lakers rookie point guard Lonzo Ball did not go the traditional endorsement route after being selected with the No. 2 overall pick this past June.

Instead, along with his outspoken father LaVar and brothers, Lonzo decided to create his own brand called Big Baller Brand.

Big Baller Brand has already released Lonzo’s first signature shoe, the ZO2s, which are now being sold on the brand’s website.

The price for the shoes is a little steep, as the ZO2 Primes are selling for $495, or $695 for size 14 and above. They are then selling the ZO2 Wet “The Autograph” addition for $995 and $1,195. The final product they have put out are the ZO2 Signature Slides, sandals that are being sold for $220.

Despite the high price of the shoes and everything LaVar has said in the past few months, in a recent interview with Elliott Wilson of Tidal, rapper Jay-Z said he purchased three pairs of the shoes to support Lonzo and his brand (transcribed by Bleacher Report):

“He may go about things wrong, he may have a big mouth…but I bought three pairs. I didn’t get them, but that man has a vision of his own.

“Why wouldn’t I support him? He feels like he can move culture and his son got a big enough name and a big enough brand that they can do it.

“… Why do we (African Americans) get so upset when we—us, as a culture—wanna start our own s–t? That s–t is puzzling to me.”

It is nice to see someone of Jay-Z’s stature supporting Lonzo and his family, as he and LaVar have received criticism from a lot of people in recent months for not signing with a bigger shoe company.

Lonzo will be making his Lakers debut, likely wearing his ZO2s, on Oct. 19 against the Los Angeles Clippers.

You May Also Like

Lakers News: Kyle Kuzma Gets Advice From Kobe Bryant Over Dinner

Now 15 games into the season, it is safe to say the front office duo of Magic Johnson and Rob Pelinka made the correct decisions during the 2017 NBA Draft…

Lakers News: Kupchak Wants Nick Young To Be A Laker ‘For A Long Time’

Nick Young is currently leading the Lakers in scoring at over 16…

Lakers News: Luke Walton Open To Lonzo Ball Being ‘More Aggressive’ At Times

Most of the evaluations of Los Angeles Lakers rookie point guard Lonzo Ball this season have centered around something…

Lakers News: Frank Vogel Discusses Dwight Howard’s Deal Becoming Guaranteed

One of the biggest strengths of the Los Angeles Lakers during the 2019-20 NBA season is their size. The trio of Anthony…