Lakers News: Kobe Bryant LLC Files 4 New Trademarks
Noah K. Murray-USA TODAY Sports

The Los Angeles Lakers overcame the tragic death of Kobe Bryant and honored him by winning the 2020 NBA championship.

His spirit and presence permeated throughout the organization and provided the drive and motivation to push through what was a trying 2019-20 season. The Lakers endured more hardship than any other franchise and were rewarded for their hard work and determination.

Bryant is widely considered to be one of the greatest players to ever step foot on an NBA court, and his 20-year playing career cemented his status as a sure-fire Hall of Famer. His success extended beyond the court as he found triumphs through his storytelling and creative abilities.

After his passing, an entity named Kobe Bryant, LLC was formed and filed applications for three trademarks. Now, according to Josh Gerben of Gerben Law Firm, it appears the company is filing four more trademarks:

These new trademarks will be used differently than the original three as those will likely be used in a variety of business ventures as well as memorabilia. There is not much other information other than all four trademarks were filed for the same goods and services.

So far, there has not been a formal announcement as to what these trademarks will be used for, but it is safe to assume that the entity will look to honor Bryant in several different ways. Bryant himself was heavily involved with his daughter Gianna’s basketball team and the new trademarks signal that youth leagues could be set up in their memory.

It remains to be seen what will come out of these filings, but a company utilizing Bryant’s name is sure to have a plan and it will be interesting to see what the end results will look like.

Bryant’s legacy felt throughout Laker championship run

During the 2020 NBA playoffs, the Laker roster was set on ensuring they make Bryant and his family proud by winning it all.

It was easy to tell that the Laker icon’s legacy was in their minds, especially any time they donned the Black Mamba jerseys. The bubble environment was unlike anything in NBA history and for the purple and gold to rise up and meet the challenge was a sight to behold and surely made Bryant smile.

Have you subscribed to our YouTube channel? It’s the best way to watch player interviews, exclusive coverage from events, participate in live shows, and more!

You May Also Like

Lakers Rumors: Are Expectations For Brandon Ingram Too High This Season?

As the offseason went on, one constant that every fan of the Los Angeles Lakers heard was how good Brandon Ingram looked…

Lakers Draft Rumors: Lonzo Ball Won’t Workout Against Other Prospects

Ever since the Los Angeles Lakers landed the second overall pick in the 2017 NBA Draft, just about every rumor has linked them to UCLA guard Lonzo Ball…

Lakers News: Jared Dudley Proud To Be Back On Court After Torn MCL Put Career In Jeopardy

When Jared Dudley suffered a torn MCL earlier in the season, he opted not to get surgery. While it’s the riskier decision…

Kobe Bryant Says Bill Russell Mentored Him About Managing Teammates

The Los Angeles Lakers and Boston Celtics are bitter rivals that date back to the days of the Bill Russell-led Celtics teams squaring off against Jerry West and the Lakers…