LeBron James, Colin Kaepernick Among Athletes Headlining Nike’s ‘Just Do It’ 30th Anniversary Campaign
Ken Blaze-USA TODAY Sports

With an intention to drive change, former San Francisco 49ers quarterback Colin Kaepernick sparked a significant movement and debate that’s raged for more than a year. Kaepernick’s decision to kneel during the national anthem is one that’s influenced other athletes and angered some.

SHOP NOW: CHECK OUT THE LATEST MERCH ????????????

Kaepernick has been clear his intention was to spearhead social change, but the act was one deemed disrespectful to the country. Kaepernick has been supported by other high-profile athletes, including Los Angeles Lakers legend Kobe Bryant.

Although retired at the time, Bryant said he would have joined Kaepernick in protest had he still be active in the league. To this point, that’s primarily been limited to NFL athletes.

The NBA has long had a rule in place prohibiting players from not standing during the anthem. With that, the likes of LeBron James and others have attempted to drive the discussion by a different means.

Now, James and Kaepernick are among the athletes selected for Nike’s “Just Do It” 30th anniversary marketing campaign, according to ESPN’s Darren Rovell:

Other athletes in the “Just Do It” campaign include Odell Beckham Jr., Shaquem Griffin, Lacey Baker, Serena Williams and LeBron James.

It’s unclear which direction Nike may go in with potential product releases. James and Williams represent two of the brand’s most recognizable athletes. James is signed to a lifetime contract, and Nike recently had a terse response to the French Open banning Williams’ catsuit.

James and New York Giants receive Odell Beckham Jr. touched on social issues they’ve encountered and how they’ve handled those situations during the premiere episode of “The Shop” on HBO. Moreover, James said he made a conscious decision years ago to begin speaking out, even if it meant receiving endless backlash.

Are you following us on Instagram? We’ve changed our handle to @LakersNationOfficial! Find us on Facebook at @LakersNation, and on Twitter @LakersNation.

You May Also Like

Brandon Ingram Admits He ‘Lost Joy Sometimes’ During Three Seasons With Lakers

Brandon Ingram had a very interesting time during his three seasons with the Los Angeles Lakers as the former No. 2 pick…

Lakers Nation Roundtable: Who Should Be Responsible For Limiting Kobe Bryant?

Obviously, the Los Angeles Lakers season hasn’t gone the way anyone would…

Lakers News: Mike D’Antoni Explains Pau Gasol’s Recent Resurgence

There’s no question Pau Gasol has played two of his best games…

Lakers Rumors & News Recap: Kobe Should Be Top Five

In yesterday’s post, I mentioned how I found it strange that Kobe…