Lakers Video: LeBron James Featured In Nike ‘Just Do It’ Relaunch Ad
Nike has long been one of the biggest brands in all of sports, having sponsorships with legends such as Michael Jordan, Kobe Bryant, Serena Williams, Tiger Woods and Cristiano Ronaldo. That's not to mention their sponsorships with current athletes such…
Lakers News: Charles Barkley Blames LeBron James & Kevin Durant For Salary Cap Rules
Arguably the biggest change in the most recent NBA CBA that was agreed upon in 2023 was the introduction of aprons in the salary cap structure. In particular, the second apron is a spot that teams do not want to…
Lakers Video: LeBron James Collaborates On Campaign With Indeed
The LeBron James and Maverick Carter founded storytelling company UNINTERRUPTED announced a collaboration with the LeBron James Family Foundation and global hiring platform Indeed to launch a national campaign that champions skills-first hiring. The campaign officially kicked off with the…
Lakers News: LeBron James Expresses Support For Caitlin Clark After Being Ruled Out For Rest Of WNBA Season
Arguably no player in NBA history entered the league with more pressure and expectations on him than Los Angeles Lakers superstar LeBron James had when he was drafted back in 2003. When it comes to the WNBA, that distinction may…
Lakers News: Nike Unveils LeBron XXIII Signature Collection
Los Angeles Lakers superstar LeBron James is entering a historic 23rd NBA season. He will become the first player in league history to play in 23 campaigns, and with that comes new and iconic footwear with some memorable ads in…
Lakers News: Charles Barkley Discusses Difference Between Michael Jordan, Kobe Bryant & LeBron James
The NBA GOAT debate is a never-ending one, with players like Los Angeles Lakers icon Kobe Bryant among others listed as possible answers. Bryant's GOAT case is largely tied to his skill and work ethic as a player, while fellow…
Lakers News: Mark Cuban Compares LeBron James & Michael Jordan
The NBA GOAT debate typically comes down to Los Angeles Lakers star LeBron James and Chicago Bulls legend Michael Jordan and for good reason as both players dominated their respective eras. Jordan arguably has the highest peak of any player…
Lakers News: Nike Releasing Bronny James Colorway Of LeBron NXXT Sneaker
The Los Angeles Lakers enter the 2025-26 NBA season with the father-son combo of LeBron and Bronny James still together on the roster. They made history last season as the first father-son duo to play in an NBA game at…
Lakers Video: Nike Releases LeBron James ‘Forever King’ Ad For New Shoes
LeBron James is less than two months away from doing something that no player in the history of the NBA has ever done before. He is about to suit up for his 23rd season -- his eighth with the Los…
Lakers News: Nike Unveils LeBron 23 Shoes To Celebrate 40K Points
As Los Angeles Lakers star LeBron James' career begins to come to a close, evaluating where he stands in terms of all-time greats has been a common conversation. His ability to play All-NBA caliber basketball at 40-years-old is something no…